(919) 439-4848

Raleigh / Durham, NC

Average number of visitors to Realtor.com in early 2008 exceeds 6 Million per month. Computed monthly unique visitors to real estate sites total 42.21 Million.

National Association of Realtors

Custom Real Estate Solutions

There are a myriad of cheap 'total solutions' targeted at the real estate market. Most of these are template-driven packages that get you up and running very quickly. While this may suit many agents there is no escaping the fact that you really do get what you pay for.

Reality #1
We are constantly approached by agents and realtors who are extremely disappointed with their traffic and complain they do not appear on the search engines. We have analyzed the technology behind many of these solutions and we see multiple elements that would prevent your website from being treated seriously by the major search engines.

Reality #2
A template site can be spotted 100 miles away! Web users are getting ever more savvy and expect to see professional, clean, easy to use websites. Poor formatting, frames and too many unnecessary and useless bells & whistles can all lose you that sale…

Reality #3
Just because your 'total solution' provider gives you more features than you can shake a stick at, it does not mean you need to use them all. All of these doo-dads just litter your site and simply annoy anyone who is looking for a home. Cute figures walking over the screen can guarantee a short visit to your site!

Why should you take your website seriously? Well consider these statistics compiled by the National Association of Realtors of Home buyer and Seller Behaviors:

• On average, buyers who used an agent searched for 2 weeks before contacting an agent. (NAR Profile of Home Buyers and Sellers 2003)
• Most home buyers use the first agent they interview. (NAR Profile of Home Buyers and Sellers 2003)
• Homebuyers used the Internet more than other media to search for homes; Internet usage for searching was 71%, which is more then used newspapers (41%), home book or magazines (24%), Television (17%). (NAR Profile of Home Buyers and Sellers 2003)
• Homebuyers who search for homes online are more likely than other buyers to use a real estate professional to buy their home. (NAR Profile of Home Buyers and Sellers 2003)
• Homebuyers, who found an agent online, were more satisfied with their agents than traditional buyers in all aspects of the home buying process. (CAR Internet Versus Traditional Buyers Study 2003)
• Homebuyers cited photos as the most useful online feature when searching online. (NAR Profile of Home Buyers and Sellers 2003)

Quality Design. Get Noticed. Sell More Homes.

The numbers speak themselves. As more home buyers start their search online, and the majority stick with the first agent they choose, you need to maximize every visitor who comes to your site. Your competition is upping its game, so you cannot afford to accept website mediocrity. There is no substitute for a clean, tailored and consistent website. Contact us today for a no obligation quote to take your website to the next level.

Take a look at our portfolio of Real Estate sites